Mobile Presence
WMR.FM
The future of the Internet is mobile. Mobile Presence examines all things mobile from devices to software, services and SEO. Mobile Presence discussed current topics regarding mobility in a world increasingly without wires.
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Categories: Business
Listen to the last episode:
If you want your FinTech app to thrive, perfect your lifestyle marketing system. That’s what Times Internet’s VP of Growth Marketing, Vivek Girotra, recommends. In episode #484, our host Peggy Anne Salz questions Girotra on best practices for FinTech apps to increase user retention and meet engagement goals. Girotra implores marketers to leverage market cycles, personalize communications, and get creative with metrics while he announces Abound – a neobank for Indian expats who live outside the subcontinent.
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Previous episodes
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1519 - Times Internet’s Vivek Girotra on Increasing FinTech App Retention and Meeting Engagement Goals Fri, 23 Sep 2022
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1518 - Influential’s Ryan Detert On How Marketers Can Match Up With Influencers That Elevate Brand And Revenues Thu, 15 Sep 2022
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1517 - Surprising Shortcuts From Jarrett Thomas To Polish Your Personal Brand And Power Effective B2B Marketing Thu, 08 Sep 2022
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1516 - Lessons From The Gaming Industry On Creating Viral Hits That Build Communities Fri, 02 Sep 2022
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1515 - ConsultMyApp’s Mike Rhodes Shares Strategies For Becoming A Revenue Machine Thu, 25 Aug 2022
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1514 - How Streaming Platform ZEE5 Global Goes Beyond A/B Testing To Achieve Stellar Results Fri, 19 Aug 2022
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1513 - Keep It Simple! Meesho On Creating Shopping Experiences That Turn Browsers Into Buyers [Part 2 of 2] Thu, 11 Aug 2022
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1512 - Listen Or Die: Ecommerce App Meesho On The Importance Of Hearing Your Customers [Part 1 of 2] Thu, 04 Aug 2022
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1511 - Tim Hyde Shares The Secrets Behind Effective Facebook Ads Fri, 29 Jul 2022
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1510 - Surprising Alternatives To Grow Your Gaming App Thu, 21 Jul 2022
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1509 - Mobile App Video Ads: Appagent’s How-To On How To Wow Your Audience In 5 Seconds Or Less Thu, 14 Jul 2022
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1508 - Keep On Trackin’: Replai Shares AI-Driven Analytics To Optimize Your Video Ads Thu, 07 Jul 2022
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1507 - Yodel Mobile’s Mick Rigby on Getting Your App Onto the Infinite Growth Loop Thu, 30 Jun 2022
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1506 - Best-Selling Author And Futurist Byron Reese On The Power Of Brand Storytelling Fri, 24 Jun 2022
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1505 - Tilting Point’s Hunter Bulkeley Talks Profits, Purpose And How To Keep Players Engaged Thu, 16 Jun 2022
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1504 - Bango Shows How Marketers Can Survive The App-ocalypse And Bring Zombie Users Back To Life Fri, 10 Jun 2022
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1503 - How Storyly Helps Brands Tell Their Stories More Effectively Thu, 02 Jun 2022
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1502 - Sticht Shares How To Make Your Marketing More Human And Reveals the UGC Stack Fri, 27 May 2022
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1501 - How Rootd Bootstrapped Its Way To Becoming The Go-To App To Help Us Cope Thu, 19 May 2022
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1500 - How Press Sports Harnessed Real Community And Relevant Communications To Build “TikTok For Athletes” Thu, 12 May 2022
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1499 - How M2Catalyst’s Network Cell Info App Taps Crowdsourcing And Customer-Centricity To Grow Active Users by 2x Thu, 05 May 2022
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1498 - Grow.co’s Adam Lovallo Tells Us Why Growth Means Retention Thu, 28 Apr 2022
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1497 - For Koinworks, Customer Retention Entail Building Trust Via Financial Literacy Thu, 21 Apr 2022
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1496 - Purchasely Co-Founder Shares How Marketers Can Personalize Paywalls To Drive Subscriptions Thu, 14 Apr 2022
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1495 - Nymbl Science’s Lo Schroeder Reveals How Marketers Can Boost Retention Through Hyper-Personalization Fri, 08 Apr 2022
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1494 - Yoke Network Shows How Working With Influencers Fuels App Installs And Brand Engagement Fri, 01 Apr 2022
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1493 - Chief Customer Officer Abhishek Gupta Reveals How Brands And Retailers Can Win With Hyper-Personalization Thu, 31 Mar 2022
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1492 - How Yummy Is Personalizing Experiences To Grow Revenue And Retention Thu, 17 Mar 2022
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1491 - Hello, Exit Strategy: BlueThrone Lets You Calculate How Much Your App Is Worth Thu, 10 Mar 2022
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1490 - The Death Of The Advertising Cookie: Adam Broitman On Marketing’s Path Forward Fri, 18 Feb 2022
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1489 - HUD’s Edward Chen Shares The Secret To A Successful Dating App: Make It Female-Friendly Thu, 03 Mar 2022
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1488 - How Mainframe Industries’ Jasmin Dahncke Builds Game Experiences You Won’t Want To Leave Thu, 24 Feb 2022
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1487 - How Muuv Labs Harnesses Personalization And Podcasts To Help App Users Reach New Heights Sat, 05 Feb 2022
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1486 - YouNow Share Its Sure-Fire Strategy To Inspire Creators To Create Thu, 06 Jan 2022
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1485 - Applovin Tells Us Why Independent App Creators Can Expect A Windfall Of Opportunity in 2022 Thu, 23 Dec 2021
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1484 - Learn Gen Z Habits And Preferences To Up Your B2B Marketing Game in 2022 Thu, 23 Dec 2021
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1483 - AppRadar On Using In-App Events To Reach Users And Rocket ASO Results Thu, 18 Nov 2021
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1482 - How Fast-Growing Streaming Service Shahid Avoids Cancellations To Drive Subscriber Loyalty Mon, 15 Nov 2021
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1481 - Digital Turbine And Fyber Help Marketers Place Their Bets In The Adtech Game Mon, 01 Nov 2021
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1480 - AppsFlyer’s Ronen Mensa On Massive Mobile Marketing Consolidation and a New Metric With Huge Importance Fri, 22 Oct 2021
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1479 - Verve Shares How Mobile Marketers Can Use Device Data To Tackle Targeting In A Post-IDFA World Mon, 18 Oct 2021
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1478 - How One Fast-Growing Global Fintech App Automates And Localizes 80+ Customer Journeys Thu, 07 Oct 2021
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1477 - Fuelling Yout Content Engine To Create More Blogs, Posts and Videos That Sound More Like You Thu, 30 Sep 2021
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1476 - How B2B Ledger App Khatabook Personalizes Customer Education To Fuel Growth Wed, 01 Sep 2021
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1475 - Quixy Shows How No-Code Tools Makes Companies Agile And Consumers Engaged Thu, 12 Aug 2021
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1474 - Working With Agencies To Get Better Ad Partner Deals And Other Big Wins Thu, 29 Jul 2021
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1473 - Harness The Homescreen To Drive App Installs, Ignite Brand Interaction And Remove Friction Thu, 01 Jul 2021
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1472 - Connecting The Right Data Types To Personalize Experiences Customers Love Thu, 17 Jun 2021
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1471 - Cutting-Edge Strategies for Monetizing Your Mobile App With Subscriptions Thu, 10 Jun 2021
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1470 - Solving the Monetization Gap With Mediation-As-A-Service Firm Aequus Fri, 14 May 2021