Marketing Automation Made Simple

Marketing Automation Made Simple

Jovana Vujnic

This podcast is for business owners who are are looking to uncover hidden money in their business. Whether you're running a physical shop or an online retail; a software as a service or consulting business, you will learn best practices when it comes to nurturing your customers and growing your business with automation. Your host is Jovana Vujnic who runs Bumper Leads, a Marketing Automation Agency that helps businesses like yours create their own marketing growth systems using their proven 6-step framework called The Bumper Blueprint delivered as an online course and through 1:1 consulting. You can learn more about Bumper Leads by visiting their website www.bumperleads.com

Categories: Business

Listen to the last episode:

Think you're "just not good at sales"? Think again.

In this episode of Marketing Automation Made Simple, we’re flipping the script on selling with Frances Pratt, founder of Metisan and a total pro at helping people feel good about sales. We dive into why sales doesn’t have to feel slimy, how automation can ease the awkward parts, and why your favourite client holds the key to your next breakthrough.

Whether you're running a business, wearing all the hats, or just trying to stop dreading sales calls, this conversation is for you.

Let’s ditch the pressure and make selling feel like helping

👩‍💼 About Our Guest
Frances Pratt has over 30 years of sales experience and is the founder of Metisan, where she helps people sell with confidence and clarity. She's the author of More Sales, Less Marketing, and she's on a mission to turn selling into something everyone can feel good about.

🧠 What You’ll Learn

  • Why sales gets a bad rap—and how to change your mindset

  • How to sell without feeling like a pushy salesperson

  • The biggest myth about sales (hint: it’s not just for extroverts)

  • How automation can free you up to build real relationships

  • The two things every business owner should ask their favorite clients

00:00 Introduction

00:30 Reframing Sales with Frances Pratt

05:36 The Biggest Myths About Sales

07:57 Outbound vs Inbound Sales

12:51 Setting Clear Expectations for Salespeople

23:51 The Importance of Customer Feedback

26:52 The Role of Marketing in Sales

31:15 Conclusion and Final Tips

Here's where you can find Frances:

LinkedIn : https://www.linkedin.com/in/franpratt/

Instagram : https://www.instagram.com/metisanau/

Facebook : https://www.facebook.com/Metisan.au

AccelerateSales : Group sales coaching : https://acceleratesales.online/


===================================


Technology can be overwhelming, there is just too much choice for business owners to consider. Every week, we’ll be sharing how you can identify what technology is a good fit for your business and how to use automation to grow your business. We are on a mission to simplify marketing automation technology so you can feel in control of growing your business.


P.S. Here are 4 ways we can help you grow your business:


1. Check out our socials for free marketing tips that you can implement in your business today:


Instagram: https://www.instagram.com/bumperleads/

Facebook: https://www.facebook.com/bumperleads/

LinkedIn: https://www.linkedin.com/company/17912778/

TikTok: https://www.tiktok.com/@bumperleads


2. Done-With-You Training - Join the Waitlist

https://www.bumperleads.com/email-marketing-automation/marketing-automation-made-simple-course-waitlist/


3. The Bumper Blueprint™- Work with us privately - https://www.bumperleads.com


4. Download our checklist - 30 Ways to Boost Your Sales and Save Time Using Marketing Automation - https://www.bumperleads.com/boostsales


Previous episodes

  • 65 - S4E03 - Sales Secrets for Introverts That Actually Work 
    Wed, 23 Apr 2025
  • 64 - S4E02 - How to Use AI Without Losing Your Voice (with Jason Van Orden) 
    Tue, 08 Apr 2025
  • 63 - S4E01 - Email Marketing vs. Marketing Automation vs. AI Agents: What's Best for Your Business? 
    Tue, 11 Mar 2025
  • 62 - S3E08 - Marketing in 2025: Future Trends Small Businesses Need to Know 
    Fri, 03 Jan 2025
  • 61 - S3E07 - The Role of AI in Modern CRM, Interview w Adam Tuttle, ActiveCampaign 
    Thu, 19 Dec 2024
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